Tourismuseum
Interlaken
The fascinating history of tourism in the alps
Tourism is more than just blue skies and beautiful scenery. It is the interplay of countless factors. Some can be reinvented at any time and in many places. Others, however, are the result of a long history. Nearly 50 years ago, the Tourism Museum for the Jungfrau Region — as it was then called — moved into the old parsonage dating from 1630 in Unterseen’s old town. Since then, it has invited visitors of all ages on an enjoyable journey through the history of Alpine tourism.
The fusion of the terms “tourism” and “museum” in its name says it all: The TOURISMUSEUM is the only Swiss museum dedicated to the history and present of tourism.
A heartfelt thank you to our partner GRIWA Treuhand AG
Plan your visit
From 1st March to 23rd November 2026, the Museum will be open from Wednesday to Sunday, 2 pm to 5 pm.
Exhibition
At various stages, visitors are taken on a journey through 500 years of alpine tourism history in Switzerland.
Latest news
Temporary exhibitions, events and other key dates at the Tourism Museum throughout the year at a glance.
Goethe
In 1779, Johann Wolfgang Goethe undertook a Grand Tour through the Bernese Oberland. Why not follow in Goethe’s footsteps yourself?
Museum Shop
We offer books – including some unique finds – postcards and small souvenirs at our museum shop.
Bistro
Opening: 29th August 2026
Whether before, after or during your visit to the museum, the bistro serves coffee and cold drinks, light snacks or even a glass of Goethe’s favourite wine to help you unwind.
Support the Tourism Museum Association
Become a member of the Tourism Museum Association!
We look forward to welcoming you as a new member of our association. Through your active or passive membership, you’ll be supporting the Tourism Museum, which is deeply committed to preserving our region’s tourism heritage!
Annual Membership Fee
for individual members CHF 20.00
for families CHF 35.00
for companies CHF 100.00
for the «Touristikerclub» CHF 300.00
You can support our association at any time with a donation or a bequest.
You can make your contribution via TWINT (see QR-Code) or simply make a bank transfer to our account
CH88 0839 3042 0205 8741 0
at EKI Genossenschaft Interlaken.
Thank you very much!